Placeful.World
Built for the next chapter.
The website evolved with the business. I built the initial site, redesigned its structure and presentation for a new direction, and continued to support the brand through video editing, SEO and connected publishing channels.
Platform: Wix (initial website)
Visit live website (opens in a new tab)
Building the first website
I worked on the initial Placeful site in Wix, bringing the layouts, navigation and enquiry form into a working desktop and mobile experience. I tested form submissions through Wix CRM and refined components and spacing across breakpoints.
Evolving the content experience
As the content developed, I refined how stories and places were organised within the client's Build, Grow and Thrive categories. The June history preview shows the homepage, Featured stories and community sign-up at this stage. Mobile readability and location tags were part of this phase of the collaboration.
Featured stories and community sign-up · June 2026
Reading and finding stories
Readability before novelty
When a revised mobile layout separated the cards more clearly but made the titles harder to read, I returned to the more legible version and improved the spacing instead.
Structure without more navigation
Working with the client's Build, Grow and Thrive categories, I recommended using location tags to organise places without expanding the main navigation.
A new direction. A different website.
As Placeful prepared for a product launch and a shift in focus, the website needed to reflect that change. Working with the client's new logo, colour palette and content direction, I redesigned the homepage, refined the navigation and connected the main calls to action to early access.
Earlier website / New direction
Applying the supplied identity and connecting early access
Connecting interest to early access
A clearer route to early access
Working from the client's feedback, I simplified the navigation and brought the main calls to action back to the early-access form. I also clarified the form's role: collecting details and interests, rather than promising an account before the product was ready.
Long-form stories. Social edits.
Working from client-supplied footage, I edited long-form films and portrait social videos, including colour grading, voiceover work and refinements. The client handled publishing.
South West Climate Tech Founders Summit
Placeful.World · 0:49
My contribution: Video editing, colour grading, voiceover work and refinements, using client-supplied footage.
An event edit from supplied footage at Froginwell Vineyard, made alongside the Placeful.World collaboration. The editing scope excluded interviews.
Watch on YouTube · South West Climate Tech Founders Summit (opens in a new tab)Production notes & sources
June 2026
- Post-production
- Video editing · Colour grading · Voiceover work · Refinements
- Delivery
- Publishing by the client
Deliverables: 16:9 and 9:16 edits from client-supplied footage; this source is the published 16:9 cut. Interviews excluded from the editing scope.
Original YouTube title: A Conference for Climate Tech Founders...at a Vineyard? | South West England
Placeful · uploaded · 16:9
Related article · 2 June (year not shown).
Hartham Park · Business & events
Placeful.World · 1:58
My contribution: Video editing, colour grading, voiceover work and refinements, using client-supplied footage.
An edited film accompanying Placeful.World’s feature on Hartham Park in Corsham, Wiltshire, exploring its architecture, gardens and event spaces.
Watch on YouTube · Hartham Park · Business & events (opens in a new tab)Production notes & sources
- Post-production
- Video editing · Colour grading · Voiceover work · Refinements
- Delivery
- Publishing by the client
Deliverables: Published 16:9 film.
Original YouTube title: Inside Hartham Park - England’s Hidden Gem for Business & Events
Placeful · uploaded · 16:9
Related article · 13 November 2025.
42 Acres · A regenerative event venue
Placeful.World · 1:40
My contribution: Video editing, colour grading, voiceover work and refinements, using client-supplied footage.
An edited film accompanying Placeful.World’s feature on 42 Acres in Somerset, moving between the estate’s landscape and retreat spaces.
Watch on YouTube · 42 Acres · A regenerative event venue (opens in a new tab)Production notes & sources
- Post-production
- Video editing · Colour grading · Voiceover work · Refinements
- Delivery
- Publishing by the client
Deliverables: Published 16:9 film.
Original YouTube title: Tour 42 Acres: A Hidden, Beautiful Regenerative Event Venue in England, Somerset
Placeful · uploaded · 16:9
Related article · 28 November 2025.
GF Victoria · Tenerife
Placeful.World · 2:05
My contribution: Video editing, colour grading, voiceover work and refinements, using client-supplied footage.
A location-led edit accompanying Placeful.World’s GF Victoria feature in Costa Adeje, Tenerife, using client-supplied footage.
Watch on YouTube · GF Victoria · Tenerife (opens in a new tab)Production notes & sources
December 2025
- Post-production
- Video editing · Colour grading · Voiceover work · Refinements
- Delivery
- Publishing by the client
A production decision: Following the client’s feedback, I brought the hotel sequence before the wider location and revised the music.
Deliverables: Long and short edits; the linked source is the published 16:9 film.
Original YouTube title: Inside a 5 STAR Hotel perfect for business leaders with families - GF Victoria, Tenerife
Placeful · uploaded · 16:9
Related article · 26 December 2025.
Steibis · A winter break in Allgäu
Placeful.World · 0:49
My contribution: Video editing, colour grading, voiceover work and refinements, using client-supplied footage.
A short Placeful.World edit exploring Steibis and the winter landscape of Germany’s Allgäu region.
Watch on YouTube · Steibis · A winter break in Allgäu (opens in a new tab)Production notes & sources
- Post-production
- Video editing · Colour grading · Voiceover work · Refinements
- Delivery
- Publishing by the client
Deliverables: Published 16:9 film.
Original YouTube title: Could this be the winter recovery spot you've never heard of? | Steibis #travel #business #winter
Placeful · uploaded · 16:9
Related article · 25 March (year not shown).
Short films, shaped for the feed.
I edited portrait-format videos from client-supplied footage, working on pacing, colour, voiceover and revisions for social viewing. The client published the finished videos across its channels.
GF Victoria · Spaces to explore
Placeful.World · 0:21
My contribution: Editing, colour grading, voiceover work and refinements from client-supplied footage.
A portrait edit introducing GF Victoria through its architecture and interior spaces, cut from client-supplied footage for social viewing.
Watch on Instagram · GF Victoria · Spaces to explore (opens in a new tab)Production notes & sources
- Post-production
- Video editing · Colour grading · Voiceover work · Refinements
- Delivery
- Publishing by the client
Deliverables: 9:16 social edit. Publishing by the client.
GF Victoria · Space to think
Placeful.World · 0:16
My contribution: Editing, colour grading, voiceover work and refinements from client-supplied footage.
A short, slower-paced portrait edit focused on the setting and outlook at GF Victoria, using client-supplied footage.
Watch on Instagram · GF Victoria · Space to think (opens in a new tab)Production notes & sources
- Post-production
- Video editing · Colour grading · Voiceover work · Refinements
- Delivery
- Publishing by the client
Deliverables: 9:16 social edit. Publishing by the client.
Climate Tech Founders Summit · In the room
Placeful.World · 0:41
My contribution: Editing, colour grading, voiceover work and refinements from client-supplied footage.
A portrait event edit bringing together talks, attendees and the vineyard setting of the South West Climate Tech Founders Summit.
Watch on Instagram · Climate Tech Founders Summit · In the room (opens in a new tab)Production notes & sources
- Post-production
- Video editing · Colour grading · Voiceover work · Refinements
- Delivery
- Publishing by the client
Deliverables: 9:16 social edit. Publishing by the client.
Keeping the digital presence connected.
Beyond the website build, I set up and maintained SEO and the brand’s connections across Google, Meta, Instagram, LinkedIn and YouTube. This work connected the website with the channels used to publish and distribute its content.
Delivery and reflection
The collaboration brings together website design and redesign, long-form and short-form video editing, SEO maintenance and connected digital channels. The brand and initial content direction came from the client; I developed the website and edited the supplied footage into finished content.